BCBG BCBG
is a common Parisian slangBCBon Chic, BGBon Genre, that translates to "good style, good attitude" in English. BCBG was founded by Max Azria. This company is a true combination of European sophistication and the American spirit.

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This BCBG watch is a warranted to you, the owner for your lifetime against all defects in material or workmanship in the United States of America only. The warranty does not apply to normal wear and tear or abuse and excludes battery, case, crystal, strap, malfunction and deterioration resulting from accident, negligence and tampering. Most BCBGMAXAZRIA watches are water resistant, through extensive use in water activities such as swimming or bathing is not recommended. Please refer to you water resistance chart in manual.